Students, on average, increase their production by 217%!
That usually means signing a contract or making a sale every week. Based on 40 years of experience in every type of real estate market, the Leader’s Edge Training Success Series is training that gets results!
This course will support you in adapting your real estate business to what’s happening in the GTA market right now. Using tried and tested fundamentals, best practices from ultra-competitive markets across North America, and techniques that are adaptable to your goals, we get you focused on what’s important finding clients and making sales.
Topics Covered

Business Systems

Financial Planning

Lead Generation

Referral Marketing

Social Marketing

Geo-Marketing

Listing Presentations

Pricing Strategies

Objection Handling

Negotiation Skills

Buyer Presentation

Time Management
What's Included
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Printed Workbook
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This extensive, easy-to-follow course manual contains amazing content that you will use for the rest of your real estate career. There are hundreds of scripts, checklists and templates that organize your business and help you focus on the highest priority activities.
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Audio Tracks
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We believe repetition is the key to learning. Everything in the course has been recorded, so you can listen to it over and over again. You receive over 16 hours of audio tracks that you can download to all your devices to learn on the run.
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Seller Listing Presentation
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Nail your listing appointment every time with a beautiful, high-quality digital presentation. This presentation was designed by a salesperson for a salesperson with one objective in mind: walk out with the signed listing! There are more than 50 slides in the Coldwell Banker-branded presentation, which can be customized to include your unique services and reflect the latest market analysis for your potential clients. You also receive an impressive pre-listing package that can be customized and sent to sellers in advance of your listing appointment to set you up as a true professional.
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Buyer Consultation Presentation
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Showcase your services and demonstrate why buyers should commit to working exclusively with you. This beautiful, digital presentation (which comes pre-designed with Coldwell Banker branding) walks buyers through the homebuying process and shows them all of the valuable services you provide while finding them the right property. The result? Every buyer you work with will be in an exclusive relationship with you. You also receive a customizable buyer services package that you can print and hand out to potential buyers at open houses to set yourself apart from your competition and show buyers why they should work with you.
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Business Planning & Budgeting Tool
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In business, it’s not what you earn but what you keep that counts. Many agents are exceptional at sales, but terrible with planning their business and managing their money. Avoid the emotional roller coaster of living from deal to deal by learning how to plan ahead. This simple, easy-to-use business plan takes you through all of the expenses and revenue you can expect for your business (and personal) life and then translates your financial goals into daily, weekly and monthly activities. Extra sheets help you track your commissions and monitor your spending, letting you make adjustments to your business before any problems arise.
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Accountability with the Agent Success App
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This amazing app is like a fitbit for your real estate business. Tell us how much you want to make. Tell us about your current business strategy. We’ll tell you what you need to do every day to reach your goals. It’s like having an accountability coach in your pocket!
Meet Your Trainer
Ron O’Neil
Sales Trainer
Since the beginning of his training career in 2001, Ron O’Neil has always believed that success is no accident. What it takes is hard work, perseverance, studying, learning from mentors, sacrifice, and – most important of all – passion and love for what you do every day. He brings this same ethos to his role as a real estate trainer, speaker, and coach.
Ron started his real estate career in 2015 as a sales trainer, curriculum developer and recruiter for an Ontario, Canada brokerage with 5 offices and 120 Realtors. In his seven years with that brokerage, he worked with the leadership team to double the number of agents and brokers and double the number offices, with the Leader’s Edge Training program being a key part of that growth. The brokerage was recognized in 2021 for its total sales volume of $1.4 billion, making it the 18th largest sales producing brokerage in the world under the brand that has 12,000 offices.
Ron’s passion for real estate, his drive toward success, and his ability to connect with audiences have made him a national speaker on topics such as training, curriculum development, recruitment, and real estate analysis. His passion for the industry is evident in his writing, and he provides valuable insights into the latest trends and developments in the ever-changing world of real estate.
Thoughts From Our Community
The Details
Location
HomeLife Landmark Board ROom
7240 Woodbine Avenue, Markham, ON, L3R 1A4
Dates & Times
Tuesday, October 18, 2022 | 9:00 a.m. – 3:30 p.m. |
Tuesday, October 25, 2022 | 9:00 a.m. – 3:30 p.m. |
Tuesday, November 1, 2022 | 9:00 a.m. – 3:30 p.m. |
Tuesday, November 8, 2022 | 9:00 a.m. – 3:30 p.m. |
Tuesday, November 15, 2022 | 9:00 a.m. – 3:30 p.m. |
Tuesday, November 22, 2022 | 9:00 a.m. – 3:30 p.m. |