Posted May 1st 2012
It’s normal for people to want to feel they’ve done their due diligence, especially for a big financial decision like their mortgage. After you’ve found out who they want to compare you to, there are at least five ways to deal with their objection. Want to know what they are? Watch the video. Looking for [...]
Posted April 5th 2012
The Leader’s Edge Training office will be closed on Friday April 6th. We will reopen on Monday April 9th for business as usual. Registrations for our upcoming events and courses will still be accepted via our website Events page.
Posted April 2nd 2012
Everyone wants the best mortgage rate. Address their friend’s “better rate” by explaining everything else that makes a mortgage product right for them and their particular needs. There are a lot of ways to do that. Watch this video to find out how to explain you’re working to find the best solution for them. I [...]
Posted March 1st 2012
Shopping mortgage rates is common enough, but what do you say when your potential client tells you their current lender told them to shop rates and then they’d match it? If they’re happy with you in every other way, this is easy enough to address. Watch this video to find out how. If you’re able [...]
Posted February 1st 2012
It’s the moment every mortgage person dreads. You’ve finished your presentation, you think you’ve nailed it, and then you hear “we’d like to meet with other mortgage people first.” Get over the initial sting and deal with it like any other hesitation. Agree with them, clarify the underlying issues, then demonstrate what makes you worth [...]